Coke Zero’s Out on Coke Zero Trademark
Coke Zero’s Out on Coke Zero Trademark Sometimes, even a Fortune 100 company can get in trouble over a trademark protection. Coca Cola’s fastest growing brand is its sugar-free Coke Zero, filing some filed 17 trademark registrations over the years to protect the name. But the Dr. Pepper-Snapple Group contested the registrations, claiming the word…